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May 29, 2020

Facebook remains the most popular social media platform in Singapore, and it is not surprising that brands are spending huge on ads and contents. If you want to invest in Facebook marketing Singapore, we recommend the following the steps.

  • Know your audience. The first step is to create a Facebook marketing plan, for which you have to figure out the target audiences and how you can attract them better. Demographics do play a dominant role.
  • Consider a mix. To make the most of Facebook, you have to rely on both organic and paid means. Paid ads are extremely handy for pushing sales, and big brands have been doing that for a while now. Organic marketing can be done through contents and direct consumer interaction.
  • Finally, keep at it. Much like other forms of marketing like SEO, Facebook marketing is a constant thing. You need to gather data, test the market and avoid repeating the same mistakes.

If you are not sure of how to use Facebook and social media for your advantage, consider hiring an agency for the job, and they can create a plan around your business goals without spending beyond the budget. Start your Facebook marketing plan today!

Garth Gregory

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